Must Consume Media for Entrepreneurs

One of the best ways to foster and grow an entrepreneurial spirit is through a life dedicated to learning. Whether it be to improve your business savvy, absorb a new skill, or just expand your worldview, education doesn’t — and shouldn’t — stop once you leave the classroom.  

The most daunting part is often where to even start? There is so much knowledge publicly available these days that you could easily spend the rest of your life solely reading, and never make a real dent in the totality of the content that the web has to offer — or in your to-do list. To help, here are some of our favorite resources for entrepreneurs, for your listening, reading and watching pleasure. 

If You Think You’re Too Old to be an Entrepreneur, Think Again  

To ease into the schooling, we’re starting with an infographic. Reset your stereotype of what an entrepreneur looks like (no hoodies or Patagonia jackets required) and remember that entrepreneurship is more about a mindset than degrees or experience. 

Losing My Virginity, by Richard Branson 

There are few more famous entrepreneurs in the modern world than Sir Richard Branson, founder of the Virgin empire, and owner of real islands, and few more popular business books than his first autobiography. His second, Screw It, Let’s Do It, is also a rewarding read.  

If you’re looking for more, The Lean Startup, by Eric Ries has been an invaluable guide to many looking to keep costs low while business blooms. 

2005 Stanford University Commencement Speech, by Steve Jobs 

Of all the stale speeches you’ll have no doubt heard over the course of your life, Steve Jobs’ Stanford address will not be one of them. In it, the late Apple cofounder gives a remarkably frank assessment of life and business a year after being diagnosed with cancer. Two years after making the speech, he unveiled the iPhone, which has literally changed the world.  

FightMediocrity, by Malkhaz Geldiashvili 

On YouTube you can find specific videos of celebrities making speeches, or whole channels of knowledge from some of the world’s finest content creators. Geldiashvili’s FightMediocrity is a series of animated videos summarizing and reviewing books, a little life coaching, and vlogging about business topics. Some other channels that merit subscribing to: Startup Grind, which has dozens of interviews with high ranking employees of some of the most prominent companies around today; and Y Combinator, for startup schooling.  

The Tim Ferriss Show, by Tim Ferriss 

Podcasts are one of the most convenient ways to consume information, regardless of your passion or interest. Entrepreneur and author Tim Ferriss’ show is consistently ranked as one of the top business pods around, with years of long-form interviews to get your ears into.  

Mentally Strong People: The 13 Things They Avoid, by Cheryl Conner 

Over 10 million people have viewed one of Forbes’ best known pieces, by entrepreneur and contributor, Cheryl Conner. In this era of increased awareness surrounding mental wellness, the piece resonates as loudly now as ever before. Some of the other must-read articles and blog posts floating around the web are the New York Times’ “Why You Hate Work”, “Top 5 Reasons Why ‘The Customer Is Always Right’ Is Wrong” on Huffington Post, and “7 things Remarkably Happy People Do Often”, on Inc. — because if happiness isn’t the end game, what’s it all for?

Shoe Dog, by Phil Knight 

Today, the Nike swoosh is a globally recognized symbol and the athletic product company generates in excess of $30 billion in annual revenue. But that wasn’t always the case, as co-founder and former CEO of Nike explains in his compelling memoir. Nike, named for the Greek goddess of victory, was born more than 50 years ago with Knight selling sneakers imported from Japan out of the trunk of his Plymouth Valiant. The ending may not surprise you, but the hardships and obstacles that the famously quiet Knight explains in Shoe Dog might. 

How I Built This, with Guy Raz 

Do you ever wish you could just grab a coffee with the founders of Lyft or Warby Parker and ask them how they did it? How I Built This, the NPR podcast with Guy Raz, is the next best thing. Each episode focuses on a different founder or group of founders, with a focus on the early years of their businesses. Tune in for inspiration, ideas and to know that even the people behind some of the most successful brands and products have struggled to their dreams come true.  

The Founder, directed by John Lee Hancock 

To polish all this off, it’s movie night, with the supremely overlooked McDonald’s biopic from 2016. The Founder stars Michael Keaton, fairly fresh off the back of his career rejuvenation in Birdman, and tells the true story of Golden Arches founder, Ray Kroc, and the biggest restaurant chain in the world. Keep the snacks handy for this one. 

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